Duke Energy
Duke Energy Customer Choice
Project Overview
Duke Energy partnered with RESLV to create an animated explainer that educates Ohio customers on the state’s Energy Choice (Customer Choice) program. The goal was to simplify a complex, highly regulated topic while maintaining brand consistency, regulatory accuracy, and customer trust.
The solution included one primary animated explainer supported by three targeted vignette videos, intentionally designed to extend reach, increase completion rates, and create more opportunities for customer education across digital channels.